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Articles



brands behind the curtains



04 JULY 2022





What's the behind-the-curtains process for creating iconic brands? Few know there's an extensive process behind. Here are the high-level phases before any words and messages are written down.


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ARE YOU THE CANVA OF YOUR CATEGORY?



10 JUNE 2021





Take a look at logo maker apps and you’ll find countless names like Logo Maker, Logo Maker., Logo Maker” Logo Maker + Logo Creator, etc. You get the gist... No differentiation. On the other hand, there's Canva.


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BRAND NAMING DO'S AND DON'TS



2 AUGUST 2020





Startups are on the rise and there are now more businesses than ever! With so much competition, how can a new one get famous? Here are essential Naming Do's and Don'ts guidelines to help your startup stand out.


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WHAT'S A GOOD BRAND NAME?



25 JULY 2020





A name is your first chance to make a lasting impression. You only get that one chance to make a lasting first impression well... once. Make sure it's a memorable one. Make sure it stirs emotions and raises interest.


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Make YOUR brand ICONIC.


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